Odisha Rebrands Tourism Identity with “Think India, Think Odisha” Tagline
Bhubaneswar: The Odisha government has unveiled a new tourism tagline—“Think India, Think Odisha”—signalling a strategic shift in how the state positions itself globally. Announced in April 2026, the rebranding aims to align Odisha more closely with the broader narrative of Indian tourism while asserting its unique identity. For years, Odisha was promoted under the tagline…