The plan also offers return of premium allocation and mortality charges, flexible investment options, and a special discount for women
Kolkata, 05 May, 2025: Bandhan Life Insurance, a leading life insurance company in India, announced the launch of Bandhan Life ULIP Plus—a next-generation unit-linked life insurance plan that combines highlife cover with long-term wealth creation. The plan offers life cover of up to 50 times the annual premium, return of premium allocation and mortality charges, flexible investment options, and long-term value additions that make the policy more rewarding. ULIP Plus delivers robust financial security alongside smart, goal-driven investment choices.
Speaking about the launch, Satishwar B., MD & CEO, Bandhan Life Insurance, said, “With rising costs, relying on a single income is no longer enough—real financial security needs a smarter approach. Whether it’s a dream home, education, or a worry-free retirement, ULIP Plus gives customers that ‘plus factor’: high protection, growth potential, and flexibility all in one plan. At Bandhan Life, our customers’ dreams deserve more, and this product delivers just that.”
Bandhan Life ULIP Plus offers more protection -The life cover is 50 times the annual premium – which is substantially higher than what most ULIPs generally provide. For added protection, the plan ensures that nominees receive the higher of the fund value or the base sum assured, with a guaranteed minimum payout of 105% of total premiums paid. It also offers top-up benefits to enhance overall coverage and fund growth.
It also offers wealth-building opportunities-Customers can invest in a range of high-performing funds, designed to deliver consistent, risk-adjusted returns across market cycles.
“ULIP Plus is designed to give investors more control and confidence,” said Saibal Ghosh, Chief Investment Officer, Bandhan Life. “With diversified options across equity, debt, and hybrid categories, customers can tailor portfolios based on their goals and risk appetite,” he added.
The plan brings more flexibility, with a wide choice of investment options, and withdrawals can be made when needed, offering true liquidity for life’s goals and emergencies. Policyholders can tailor their strategies through the Self-Managed Portfolio, allocating premiums across segregated funds based on their risk appetite and financial goals. Flexible premiums (ranging from 20 to 40 years), and policy maturity up to age 85 offer personalization to suit diverse life stages and ambitions.
To reward long-term commitment, ULIP Plus returns allocation charges after 10 years and up to 3x mortality charges from the 11th year onward. Loyalty additions from year 7 further enhance fund value.
Women customers also enjoy special discounts on charges, supporting more inclusive wealth creation.
With ULIP Plus, Bandhan Life offers a powerful financial tool combining financial security and wealth creation. It supports long-term goal achievement, offering more for every life stage.
About Bandhan Life:
Bandhan Life is more than just an insurance company- we are committed to India’s future. With nearly 95% of the population lacking adequate life cover, millions of Indian families remain vulnerable to financial insecurity. Our mission is to make life insurance accessible and appealing to everyone, turning it from something people avoid into something they actively seek. By leveraging state-of-the-art technology, we’re breaking new ground in the insurance industry and making our insurance more accessible, user-friendly, and tailored to the unique needs of Emerging India. With our promise of “Bharat ki Udaan, Bandhan Se,” we are dedicated to narrowing the protection gap in India, ensuring that no one is left unprotected. At Bandhan Life, securing your future means more than insurance means inspiring confidence and certainty in every moment of life. With us, you’re not just insured; you’re empowered to live life to its fullest, backed by our unwavering commitment to financial security and trust.
-OdishaAge
